We Care – Customer Service

Horse Guard Offers Exceptional Customer Service

We are all so very busy these days and it takes a lot to get us to pick-up the phone and actually call a friend – let alone a company we’re attempting to do business with.

When I do make the call, I don’t want to struggle to understand the person I’m talking to. I don’t want horrendous hold times nor do I want to enter a 22 digit code and go through 4 levels of Auto Attendant.

As someone who earns a living providing customer service, I can’t help but want to do “right” by my callers. It’s kind of in my genes to want to do a good job and have the caller hang-up happy. Fortunately for me, I am a part of a company which cares as deeply about its customers as I do. In fact, Horse Guard’s intention statement is to make products that are of true benefit to horses and sell them in such a way that it creates win-win relationships with the end-users and the distribution channel along the way.

At Horse Guard, create those win-win relationships with a “no questions asked” money-back guarantee and free returns.

We take customer-service a few steps further by blogging on equine nutritional information and attempting to answer questions such as “why is your horse eating dirt” in ways that are easy to comprehend. We even have a form on our web-site customers can use to ask one of our nutritionists specific questions about their specific feeding program and we just added Amazon Payments to speed up the check-out process at our on-line store.

Perhaps even more importantly than all these things is that we try to answer all phone calls on the first ring so that when you do need to speak to us, we are there for you. We go to great lengths to train the folks on the floor of your local feed-store about our products so they can also be there for you. And, our web-site has an extensive knowledge database so it can be there for you – even at midnight on Sunday.

We also get that our “ultimate” customer is the horse who is taking our supplements so we very carefully formulate all our products using the most up-to-date nutritional information. We select only the best (not only human-grade but pharmaceutical grade) ingredients and we adhere to strict quality control standards for our manufacturing process in an effort to make sure your horse is truly getting the World’s finest supplements.

And, right now, is a particularly exciting time for customer service at Horse Guard as the founders are turning over the reins to their two highly-skilled daughters. Their oldest daughter, Kelsey, just returned with her Ph.D.in equine nutrition and their younger-daughter, Ty, with her under-graduate degree in marketing, is focusing on how to communicate Horse Guard’s philosophy to a modern, technologically savvy world.

With the infusion of both of their expertise and gung-ho energy, Horse Guard is rapidly pushing the boundaries of customer service and creativity. To follow all of it, simply like us on Facebook or bookmark our website: horseguard.com. You’ll want to watch for exciting new videos, cutting-edge nutritional information and even more testimonials and sponsorship of events important to you.

And, remember if you need anything at all, all you have to do is give us a quick call…we promise you won’t have to go through four levels of automated attendant!

Horse Guard Offers Exceptional Customer Service

Tania Florance is the person that controls Customer Interaction for Horse Guard.  We are proud of the way she puts her heart and soul into caring for our human customers and our “end users”.

About Tania Crawford

Lindsey is the Office Manager at Horse Guard, Inc. She has a deep love and Passion for horses. View all posts by Tania Crawford

3 Responses to “We Care – Customer Service”

  1. Cindy Johnson says:

    I have been using Biomane for 3 years. Some horses it has done nothing. The ones it has helped it is very slow. What are your suggestions. How much would I need of Horse Guard for 1 month for 5 horses?Do you have automatic ship? Thanks

  2. Faith Sterna says:

    Hi! I use horse guard super weight gain for my ottb mare and love the results I am getting! I am trying to be more of an informed owner on nutrition and I noticed that the supplement does not contain salt (but contains so many other vitamins and minerals that are AMAZING, I know you guys have my back!). I know it is an important part of a horse’s diet and I think it is ridiculous to pay for a supplement! I know I could use Iodinized salt, but there is enough iodine in your supplement, so what do you all recommend? Thank you so much for making a great supplement that takes the worry out of nutrition for me! I know she is getting the good stuff!:)

    • mm Dr. Kelsey J. Nonella Ph.D., P.A.S. says:


      Thank you for your kind words! I recommend just putting a plain white salt block in your horse’s pen. This allows him or her to adjust their salt intake to their own needs. Salt is the only micro-nutrient that horses actively seek if they are lacking. So if they have been sitting for while in cooler weather, they won’t eat as much. Whereas if they are getting worked heavily or in hot weather their needs increase. This is what we do with all 15 of our own horses and works wonderfully for them. Let me know if I can answer any more questions.

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